CollegeTowne Initiative
°µÍøÊÓƵ launched the CollegeTowne initiative in Reading in late 2019. The concept featured three objectives:
• Changing how the university operates and grows
• Affecting the surrounding community and spurring economic development
• Helping °µÍøÊÓƵ get noticed as an innovative force in higher education
Successful Start
More than five years on, °µÍøÊÓƵ has completed two phases of Reading CollegeTowne, investing $43 million into the City of Reading.
John R. Post Center at Reading CollegeTowne
°µÍøÊÓƵ purchased and renovated the John R. Post Center at Reading CollegeTowne, a 250,000-square-foot living and learning facility at 401 Penn Street.
Pottsville CollegeTowne
The university opened Pottsville CollegeTowne in downtown Pottsville in January 2023.
American House at Reading CollegeTowne
Phase III will include the renovation of the American House at Reading CollegeTowne, which will include a state-of-the-art community-based health center in partnership with Berks Community Health Center.
O’Pake Institute for Economic Development and Entrepreneurship
The university will also add additional business incubator space for the O’Pake Institute for Economic Development and Entrepreneurship and retail space.
Learn More
CollegeTowne initiative fuels regional expansion
°µÍøÊÓƵ's forward-thinking initiative spurs development in downtown Reading and Pottsville.
BCTV finds new home on Penn Street
Collaboration with °µÍøÊÓƵ brings community media to CollegeTowne campus
°µÍøÊÓƵ partners with Royals to bring hockey back to Reading
Students gain access to experiential learning
°µÍøÊÓƵ partners with ReadingFilmFEST
O’Pake Institute provides business services as part of arts expansion
President's Column: To improve is to change...
President John R. Loyack shares his thoughts in the President's Column in the Winter 2021 issue of the °µÍøÊÓƵ Magazine.
Visions joins Reading CollegeTowne
°µÍøÊÓƵ students gain access to micro lending training
New workplace development certificate programs meet local demand
O'Pake Institute programming allows professionals to remain competitive
°µÍøÊÓƵ breaks ground on $20 million CollegeTowne renovation project
Starbucks coming to 401 Penn Street
°µÍøÊÓƵ secures record-breaking $4 million grant
PA RACP grant funds Reading-based initiative
